Turn insights and expertise into better experiences
Helping organizations turn complex information, expertise and customer insights into clear, useful experiences. Websites and learning experiences may look different, but the thinking behind the work remains consistent: understand the people, make sense of the information and connect the pieces.
✓ 10+ years connecting strategy and execution
✓ Clarity in the complexity
✓ Purposeful, people-driven solutions
Connecting information, goals and people
Organizations have a lot to communicate, teach and share. The challenge is making sure the people who need that information can actually find it, understand it and use it.
Emily brings together strategy, user-centred thinking and experience across digital and learning to help make that happen. Whether the work involves a website, a training program or a digital learning experience, the focus is on understanding the people involved, making sense of the complexity and creating something that works.
The result is clearer information, better experiences and a more practical path forward.
Creating experiences for the people who use them
Emily works across two connected areas, helping organizations turn complex information and expertise into experiences that are purposeful, useful and designed around the people who use them.
Website strategy and experience
Your website is often one of the first places people go to understand who you are, what you do and whether you’re the right fit. It’s also one of the few places where you have real control over both the information people see and how it is connected.
Emily helps businesses figure out what their website needs to accomplish and how the content, structure and experience should come together.
Learning experience design
Learning experiences need to do more than deliver information. They should give people a clear path through what they need to learn, opportunities to engage with the material and ways to apply it.
Emily helps organizations develop curriculum, training and digital learning experiences that connect learning goals with the needs of the people they’re designed for.
Recent projects
Marketing Mile
Outcome Facilitation & Project Development
Working together
“Emily’s perspective is unique because she has both a strong technical background and a strong strategic understanding of a business’ digital landscape. She has delivered many projects over the years and each deliverable went above and beyond the requirements.”
Melissa Hughes,
Founder and CEO at Marketing Mile
“Emily has supported our organization with website content and development. She took the time to understand our business and organized the site in a way that made sense for our target market. She has further assisted with proposal writing, research and training development. She is an exceptionally detailed and skilled individual who consistently produces high-quality work, meets deadlines, and is a collaborative and reliable team player.”